Artist styles: licensing, commercial use, and pricing

Artist Styles are curated models trained on real illustrators' datasets. Generation costs 1 credit per image and produces watermarked previews. The image is licensed automatically the first time you download, vectorize, upscale it or remove its background. Licensing revenue goes to the original artists.
What are Artist Styles
Artist Styles replicate the visual identity of specific illustrators. Each model is trained on the artist's original dataset and reproduces their line work, shading, color palette, and composition style.
You get:
Editorial-grade, production-ready looks
Consistent results across prompts
No need to train your own model
These styles are developed in partnership with Art Lab Agency, and feature artists published by:
The Wall Street Journal
BBC
Penguin Random House
The Washington Post
Generation costs 1 credit per image. By default, generated images carry a watermark and stay inside the platform until the image is licensed.
Licensing
Taking the image is the license. There is no separate purchase step and no Unlock button. The first time you download an image, export it as SVG, remove its background or upscale it, that image is licensed automatically.
One license covers that image and gives you:
No watermark on the image
Downloads up to 8K, including SVG vector export
Upscale and background removal
Commercial and personal rights — worldwide, perpetual, and royalty-free, excluding resale of the image itself as a standalone file
The license is per image and permanent. Repeating any of those actions on the same image needs no new license, and the license does not lapse when your plan changes. Credits are separate: upscale, vectorization and background removal cost their usual credits every time you run them, licensed or not.
The same rule applies across the library — Artist Styles, Private Styles and Base Models alike.
How to license an image
Generate an image using an Artist Style (you'll see a watermarked preview)
Download it, or run vectorization, background removal or upscale
The image is licensed at that moment — the watermark is gone and the full-resolution file is yours
Images generated before 1 September 2026 keep the status they had at that point. Nothing that was already free to download without a watermark starts carrying one.
Updated
29 September 2026
