The only on-brand AI for food & photography.
Your photography style, for every dish on your menu.

The only on-brand AI
for food & photography.
Your photography style,
for every dish.

Powering on-brand food photography at scale. Trusted by top food brands.

Powering on-brand food photography at scale. Trusted by top food brands.

Powering on-brand food photography at scale. Trusted by top food brands.

Every dish needed a photoshoot. Until now.

Professional food shoots are slow and expensive and every recipe
change needs a reshoot. Train exactly.ai on your style once and
generate images in seconds - all on-brand, no studio required.

Our AI automatically adapts any user
content to design's aesthetic. Studio-quality style transfer that preserves context.

Photoshoots can't keep up with your menu.
AI that generates on-brand images can.

Photoshoots can't
keep up with your menu.
AI that generates
on-brand images can.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Your food photography style, learned and locked in

Our AI learns your exact lighting, colour grading, and composition - then applies it to every new image automatically. No more briefing photographers on 'the look.' The model already knows it.

A fraction of the cost of a photoshoot

Live in weeks, not months

Every image on-brand. Every time.

Take one photo and generate endless possibilities.
On-brand variations for every ingredient, setting, and
season.

Take one photo and generate endless possibilities.
On-brand variations for every ingredient, setting, and season.

Original

AI generated

Original

AI generated

Original

AI generated

Swap:

Replace any ingredient and regenerate instantly

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Enhance:

Phone photo to studio quality, same dish, new setting

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Restyle:

Same ingredients, completely new place setting

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Swap:

Dietary variants generated in seconds

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Swap:

Seasonal updates without a reshoot

Adapt template to any business

Original

AI generated

Original

AI generated

Original

AI generated

Enhance:

Rough photo in, on-brand imagery out

Adapt template to any business

Trusted by brands
serving millions of customers

Nov, 2024

“exactly.ai has revolutionised the way we source and create visual content. The platform allows us to generate on-brand illustrations effortlessly. It’s a game-changer!”

Andy Moore

Head of design, Anna Money

Nov, 2024

“exactly.ai has revolutionised the way we source and create visual content. The platform allows us to generate on-brand illustrations effortlessly. It’s a game-changer!”

Andy Moore

Head of design, Anna Money

Compare exactly.ai with other leading models
see why leading brands choose us

Pizza

Salad

Dessert

Original photo

exactly.ai

Best match

Nano Banana Pro

Flux 2 max

Seedream 4.5

GPT Image 1.5

Compare exactly.ai with other leading models
see why leading brands choose us

Pizza

Salad

Dessert

Original photo

exactly.ai

Best

Nano Banana Pro

Flux 2 max

Seedream 4.5

GPT Image 1.5

Compare exactly.ai with other leading models
see why leading brands choose us

Pizza

Salad

Dessert

Original photo

exactly.ai

Best match

Nano Banana Pro

Flux 2 max

Seedream 4.5

GPT Image 1.5

The #1 benchmarked model for style transfer.
Proven by independent research.

The #1 benchmarked
model for style transfer.
Proven by independent
research.

Benchmarks

Best style transfer AI model

In an independent study with nearly 400 creative experts, Exactly.ai significantly outperformed leading models for brand-faithful style transfer

Benchmarks

Best style transfer AI model

According to benchmark tests, exactly.ai significantly outperforms other well-known modelswhen it comes to style transfer

Benchmarks

Best style transfer AI model

In an independent study with nearly 400 creative experts, Exactly.ai significantly outperformed leading models for brand-faithful style transfer

Benchmarks

Best style transfer AI model

In an independent study with nearly 400 creative experts, Exactly.ai significantly outperformed leading models for brand-faithful style transfer

Sep, 2024

You can put two illustrations side by side, one drawn by our team and one made in exactly.ai, and no one can tell which is which. Stakeholders keep saying ‘I can’t believe this is AI’. It looks like us, down to the line weight.

Ines Duarte

Art Director, Coinbase

Nov, 2024

An illustration request used to sit with us for weeks, sometimes months, depending on priorities. Now it’s five to ten minutes, and the first generation is usually the one we ship. I can have an idea on Monday and run the campaign that same week.

Tom Ellery

Head of Marketing Design, Headspace

Mar, 2025

It’s next to impossible to be the police of a brand when a hundred properties are making their own flyers in ChatGPT. Now every asset gets checked against our guidelines before it goes out, and I got my daily existence back.

Daniel Okafor

Brand Director, PwC

May, 2025

I’m an in-house photographer, so I expected to hate it. It’s the best image AI I have ever tried. The prompts are simple, the first output is usually the one we use, and the team treats it as extra capacity, not a threat to anyone’s job.

Jess Whitfield

Marketing Manager, Fiji Water

May, 2025

Our packaging pilot produced over 2,500 images, and the champions were doing 50 a day themselves instead of waiting on the agency. It changed how people think about working with agencies, and teams across the group keep asking what we did.

Markus Heilmann

Group Brand Manager, Coop

Aug, 2025

A campaign shoot costs us 50 to 100K, and the rights expire after a couple of years anyway. When we extended one product into Asia, exactly.ai adapted the shoot we already had, new faces, new setting, culturally right, without producing another shoot in another country.

Stefan Brauer

Senior brand manager, Absolut

Sep, 2024

You can put two illustrations side by side, one drawn by our team and one made in exactly.ai, and no one can tell which is which. Stakeholders keep saying ‘I can’t believe this is AI’. It looks like us, down to the line weight.

Ines Duarte

Art Director, Coinbase

Nov, 2024

An illustration request used to sit with us for weeks, sometimes months, depending on priorities. Now it’s five to ten minutes, and the first generation is usually the one we ship. I can have an idea on Monday and run the campaign that same week.

Tom Ellery

Head of Marketing Design, Headspace

Mar, 2025

It’s next to impossible to be the police of a brand when a hundred properties are making their own flyers in ChatGPT. Now every asset gets checked against our guidelines before it goes out, and I got my daily existence back.

Daniel Okafor

Brand Director, PwC

May, 2025

I’m an in-house photographer, so I expected to hate it. It’s the best image AI I have ever tried. The prompts are simple, the first output is usually the one we use, and the team treats it as extra capacity, not a threat to anyone’s job.

Jess Whitfield

Marketing Manager, Fiji Water

May, 2025

Our packaging pilot produced over 2,500 images, and the champions were doing 50 a day themselves instead of waiting on the agency. It changed how people think about working with agencies, and teams across the group keep asking what we did.

Markus Heilmann

Group Brand Manager, Coop

Aug, 2025

A campaign shoot costs us 50 to 100K, and the rights expire after a couple of years anyway. When we extended one product into Asia, exactly.ai adapted the shoot we already had, new faces, new setting, culturally right, without producing another shoot in another country.

Stefan Brauer

Senior brand manager, Absolut

Sep, 2024

You can put two illustrations side by side, one drawn by our team and one made in exactly.ai, and no one can tell which is which. Stakeholders keep saying ‘I can’t believe this is AI’. It looks like us, down to the line weight.

Ines Duarte

Art Director, Coinbase

Nov, 2024

An illustration request used to sit with us for weeks, sometimes months, depending on priorities. Now it’s five to ten minutes, and the first generation is usually the one we ship. I can have an idea on Monday and run the campaign that same week.

Tom Ellery

Head of Marketing Design, Headspace

Mar, 2025

It’s next to impossible to be the police of a brand when a hundred properties are making their own flyers in ChatGPT. Now every asset gets checked against our guidelines before it goes out, and I got my daily existence back.

Daniel Okafor

Brand Director, PwC

May, 2025

I’m an in-house photographer, so I expected to hate it. It’s the best image AI I have ever tried. The prompts are simple, the first output is usually the one we use, and the team treats it as extra capacity, not a threat to anyone’s job.

Jess Whitfield

Marketing Manager, Fiji Water

May, 2025

Our packaging pilot produced over 2,500 images, and the champions were doing 50 a day themselves instead of waiting on the agency. It changed how people think about working with agencies, and teams across the group keep asking what we did.

Markus Heilmann

Group Brand Manager, Coop

Aug, 2025

A campaign shoot costs us 50 to 100K, and the rights expire after a couple of years anyway. When we extended one product into Asia, exactly.ai adapted the shoot we already had, new faces, new setting, culturally right, without producing another shoot in another country.

Stefan Brauer

Senior brand manager, Absolut

Performance meets security.
Guaranteed by international safety standards.

Trusted by
industry leaders
with millions clients

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

SSO

Role-based permissions, single sign-on, audit logs, and governance controls.

SOC 2 type II

ICO data protection

Ownership protection

SSO

Soc 2

ico

Start generating photography
on-brand, on demand and at scale

Start generating photography
on-brand, on demand
and at scale

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